Designed By

Thato

Website

About This Design

The Approach to this brief was to create a simple yet clever Logo, combining 4 cornerstone shaping elements together. The letter E and C for "ElectroCom" and then incorporate a lightbulb for the items of everyday use in households the company helps power and then lastly an "Electric Symbol" which is the product they supply mainly. The Dark Black theme of its environment is the situation of loadshedding and everything plunged into darkness, only Electrocom stands out lighting the way. The logo's idea was to be adaptable to any colour its exposed to and "flexi" in any social application or very challenging material without losing its message and shape. ANY COLOUR EXPOSURE WORKS! if it is put to use for public holiday social media posts for marketing purposes.

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